The time has come to learn how to appeal to the feminine forces of finance... or, prepare to face massive attrition. Today, women are earning and controlling more wealth, becoming more involved in business, and engaging in marriage as equals. BCG estimates that by 2014, women will control close to $29 trillion, based on their growing presence in the workforce, greater involvement in family finances, and greater inherited wealth. These women expect the industry to recognize what they need and want… and it’s NOT a cutesy script. Women want more. From the office environment to the way information is presented, the female client will no longer tolerate “manhandling.”

Organizations find it hard to keep their sales staff fully motivated. The slowdown in the economy as a whole doesn't help matters either. However the right attitude is key. Even in rough times, opportunities still exist in most places. The big mistake some sales managers make is putting too much pressure on the sales reps. Typically in market adjustments otherwise known as recession, the sales cycle automatically becomes a little longer through no fault of the sales reps. Panic is inherent in the business world.

One could make the argument that self-motivation may well be the most crucial ingredient for sales performance. However evaluating motivation in a sales team is a complex matter. It's assumed that most sales reps are motivated by money of course and making their quota every month. However one must dig deeper and explore the internal and external factors that can affect motivation in a sales team.